Midlands

About this template

Midlands is a minimal Framer template made for insurance and service businesses. It gives you a clear structure, great visuals, and easy-to-edit content blocks so you can move fast. The design is clean and straightforward, keeping the spotlight on what you offer.

You get 10+ ready-made pages and 5 CMS collections out of the box. Help Center, Insurances, Payments, Blog, and Legal are powered by CMS, so updates stay consistent everywhere. Other pages use flexible sections you can swap, duplicate, or remove with a few clicks.

The look is minimal and balanced, with doodle-style graphics for a bit of personality. All visuals are free to use. Spacing, type, and components stay consistent, so the whole site feels reliable and premium across every screen size.

What’s inside

Pages include Home, About, Insurances, Insurance details, Pricing, Help Center, Blog, Blog detail, Careers, Contact, Get started, Support, and Legal. Each page comes with ready patterns like FAQs, process steps, feature grids, testimonials, and CTAs. Forms and links are already wired up, so inquiries land where they should.

Built to edit easily

Editing in Framer is quick and visual — just swap text, update images, and adjust sections without touching code. Change colors or type scale in one place to fit your brand. The setup is semantic and SEO-friendly, with alt text fields built in.

While it’s built for insurance, Midlands works just as well for financial services, healthcare plans, warranty programs, or any B2B company that needs to look trustworthy and feel clear.

Need help or have questions?

Reach out at granqvistsanna@gmail.com for support or light customization.

About the designer

Hi, I’m Sanna Granqvist — a Framer specialist and designer focused on simple, useful websites for service brands. I like to keep things clean, consistent, and easy to maintain, so you can launch fast and grow with confidence.